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The four :the hidden DNA of Amazon, Apple, Facebook, and Google /
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書名 ： The four :the hidden DNA of Amazon, Apple, Facebook, and Google /
紀錄類型 ： 書目-語言資料,印刷品: 單行本
正題名[資料類型標示]/作者 ： The four :Scott Galloway.
其他題名 ： the hidden DNA of Amazon, Apple, Facebook, and Google /
作者 ： Galloway, Scott,
版本項 ： 1st Portfolio/Penguin trade paperback ed.
出版者 ： New York, New York :Portfolio/Penguin,c2018.
面頁冊數 ： viii, 323 p. :ill. ;18 cm.
內容註 ： The four -- Who are these companies and why write about them? -- Amazon -- How Amazon became the most disruptive firm in the largest economy -- Apple -- Tech goes luxury -- Facebook -- Love is key to longevity and great advertising -- Google -- Our modern-day god -- Lie to me -- The four and funny business -- Business and the body -- All businesses appeal to one of three organs -- The T algorithm -- What it takes to get to a trillion -- The fifth horseman? -- Who will be next? -- The four and you -- Follow your talent, not your passion -- Yes, and now what? -- Where are the four taking us? -- Acknowledgments -- Notes -- Illustration credits -- Index.
標題 ： Internet industry
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245 14$aThe four :$bthe hidden DNA of Amazon, Apple, Facebook, and Google /$cScott Galloway.
250 $a1st Portfolio/Penguin trade paperback ed.
260 $aNew York, New York :$bPortfolio/Penguin,$cc2018.
300 $aviii, 323 p. :$bill. ;$c18 cm.
504 $aIncludes bibliographical references (p. [283]-308) and index.
505 0 $aThe four -- Who are these companies and why write about them? -- Amazon -- How Amazon became the most disruptive firm in the largest economy -- Apple -- Tech goes luxury -- Facebook -- Love is key to longevity and great advertising -- Google -- Our modern-day god -- Lie to me -- The four and funny business -- Business and the body -- All businesses appeal to one of three organs -- The T algorithm -- What it takes to get to a trillion -- The fifth horseman? -- Who will be next? -- The four and you -- Follow your talent, not your passion -- Yes, and now what? -- Where are the four taking us? -- Acknowledgments -- Notes -- Illustration credits -- Index.
610 20$aAmazon.com (Firm)
610 20$aApple Computer, Inc.
610 20$aFacebook (Firm)
610 20$aGoogle (Firm)
650 0$aInternet industry$xHistory.
650 0$aInformation services industry$xHistory.