LEADER 04127cam 2200193 a 4500
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005 20190104092822.0
008 190108s2018 nyu g b 000 0 eng
010 $a 2017045631
020 $a9780062674678 (hbk.) :$cNT$1050
040 $aTWTNM$beng$dTWTNM
050 00$aHB615$b.V385 2018
082 04$a658.421$222
100 1 $aVaynerchuk, Gary.
245 10$aCrushing it! :$bhow great entrepreneurs build their business and influence-and how you can, too /$cGary Vaynerchuk.
250 $aFirst Edition.
260 $aNew York, NY :$bHarperBusiness, an imprint of HarperCollinsPublishers,$c[2018].
300 $a272 p. ;$c25 cm.
504 $aIncludes bibliographical references (pages 267-272).
520 $a"Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explainswhy that's even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier--and not just financially--than they ever imagined possible by following Crush It principles. The secret to their success (and Gary's) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work totheir utmost potential. That's what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it's not about getting rich. It's a blueprint to living life on your own terms"--$cProvided by publisher.
520 $a"Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explainswhy that's even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier--and not just financially--than they ever imagined possible by following Crush It principles. The secret to their success (and Gary's) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work totheir utmost potential. That's what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly"--$cProvided by publisher.
650 0$aInfluence (Psychology).
650 0$aEntrepreneurship.
650 0$aSuccess in business.