LEADER 01957cam 2200277 a 4500
001 859340
005 20180625093459.0
008 181123s2015 nyuaf b 001 0deng
010 $a2014040842
020 $a9781455556618$q(hardcover)
020 $a9781455588923$q(pbk.) :$cNTD630(文景)
020 $a9781478900672$q(audio download)
020 $a9781478986898$q(audio book)
035 $a.b19144143
035 $a.b19144143
040 $aDLC$beng$cDLC$dDLC$dNKFUST$dTWTNM
041 0#$aeng
042 $anbic
043 $an-us---
082 0#$a338.76102504$bC284$y2015
100 1 $aCarlson, Nicholas.
245 10$aMarissa Mayer and the fight to save Yahoo! /$cNicholas Carlson.
250 $a1st ed.
260 # $aNew York :$bTwelve,$cc2015.
300 $aviii, 357 p., [8] p. of plates :$bill. ;$c23 cm.
504 $aIncludes bibliographical references (p. 333-341) and index.
520 # $a"When Yahoo hired star Google executive Marissa Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California's headquarters. On them, there was Mayer's face and one word: HOPE. But just more than a year later--on November 4, 2013--Mayer sat in front those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet, and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room - and behind it, a question: Was Mayer actually going to be able to do this thing? Nicholas Carlson's fast-paced narrative is the inside story of how Yahoo got into such awful shape in the first place, Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. "--$cProvided by publisher.
520 # $a"A page-turning, warts-and-all narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38"--$cProvided by publisher.
600 10$aMayer, Marissa,$d1975-
610 20$aYahoo! Inc.
650 #0$aInternet industry$zUnited States$xManagement.
650 #0$aWomen chief executive officers$zUnited States$vBiography.